Alessa’s autumn-winter 2013/14 collection being more tailored and structured than before. The designer was obviously released from the Girl from Ipanema-feeling, that used to underline her tropical prints on airy easy-to-wear dresses and rather opted for rock aesthetics à la Paint it black, with plain black sequined drop-crotch tracksuit, white jacquard shaped embroideries on boxy cocoon dresses and overalls and edgy Celtic cross prints, that were adorning shirts, pencil skirts and capri pants.
Daughters of Gaia, would be the English translation of Renata Salles and Marcela Calmon’s womenswear brand. The name being chosen as an ode to femininity, reflected by Gaia, the great-mother of all heavenly gods, Titans and Giants in ancient Greek religion.
What a weird name for a brand, one would say, as really nothing in Second Floor’s name refers to high-end fashion. This said, once one realizes that the brand is the second brainchild of Adriana Bozon, creative director of Sao Paulo based fashion brand Ellus, the chosen brand name starts to make sense.
A sleepy corner of Paris’ 16th arrondissement is the latest address of contemporary parisian style-guru Isabel Marant, and saw fashionable types heading to this often overlooked district for an evening of celebration.
In the hands of Andrea Karg, knit becomes a quasi-magical material that she is able to transform into anything that she, as designer and founder of the German knitwear brand Allude, desires for her customer. On the final day of Paris Fashion Week, she offered a vision of endless possibilities stemming from a simple woolen thread.
On the last day of ready-to-wear in Paris, Araisara showcased her first collection in Paris. A usually daring step for an independent designer, that said, Arai is no longer a newbie; next to her Tokyo-based label founded in 2008, the designer is also a member of China Designer Association and Council Fashion Designer in Tokyo. Now, that her label is already big in Japan, Araisara is now trying to seduce the Parisian audience.
The Turkish designer Arzu Kaprol does justice to her oriental roots. Not only did she opt for sleek constructed looks, instead of the sometimes expected bling-bling style, but she also made a name for herself with her impeccable architectural outfits, which could already convince sought-after buyers, like those of Harrod’s and Montaigne Market.
The Alexander McQueen show was buzzing. As the designer Sarah Burton took bees as her leitmotif for the spring/summer 2013 collection, please pardon the play on words, puns, and bee related phraseology in this review, it really can’t be helped. Now back to that buzz.